A new Go Burrito! franchise is now open at 121 Commerce Street in downtown Johnson City. The restaurant sits across from King Commons Park and the giant Johnson City sign.
Franchisee Doug Carroll, who opened the location with his wife Kelly, said in a press release that the first Go Burrito! location opened in Salisbury, North Carolina, in the middle of the rebirth of the city’s downtown.
“We feel that it played a role in that downtown’s success,” Carroll said. “For Johnson City, we believe that our role in the conversion of abandoned warehouse space into a vibrant, fun location to enjoy great food and drinks with friends next to King Commons Park can play a similar role in expanding food and entertainment options in this part of the downtown area.”
The restaurant serves signature or customizable burritos with more than 20 fresh ingredients. Customers an also pick up quesadillas, nachos, salads and soft tacos as well as margaritas, rum-based tropical drinks and local craft beers.
Go Burrito! will offer a limited menu from 11 a.m. - 11 p.m. during the Blue Plum Festival.
The couple plans on eventually opening a meeting and event space overlooking the Norfolk & Southern track and launching a catering and online ordering and delivery service. The location includes indoor and outdoor dining options and even offers a big water bowl for pets. The restaurant will also feature regular live entertainment.
“Go Burrito! will be a vibrant new way to relax, hang out with friends and have a refreshing beverage,” Carroll said.
Dianna Cantler, the downtown development director for the Johnson City Development Authority, said the building at 121 Commerce Street, which is owned by Triple G Ventures, is one of several structures along the old railroad platform that benefited from a tax increment financing loan totaling $300,000. Cantler said the properties received a TIF because of the extra expense it took to bring the buildings up to code.
The buildings are located in the city’s historic district. “(Tax increment financing) is beneficial to a historic district because it costs so much more to renovate a historic building to code,” Cantler said.